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Companies can now exchange product information for 15 million products through GDSN

The GS1 Global Registry® now contains 15 million product items. The GS1 Global Registry is a directory operated by GS1 that allows companies to synchronise standardised product data with trading partners worldwide. It is one of the most essential tools within the GS1 Global Data Synchronisation Network (GDSN®), which provides a powerful environment for secure and continuous synchronisation of accurate data between businesses.

“Increased speed to market, improved accuracy and a more efficient supply chain were the main reasons for our adoption of global data synchronisation. GDSN not only means that we and our trading partners are using the same data, but GS1 has also given us the data quality that we are looking for” commented Roman Coba, Chief Information Officer at McCain Foods Limited.