E-commerce

The demand for product data is exploding.

Consumers and regulators want real-time product updates and “beyond the label” data such as product origin and ingredients. Each product needs to be represented accurately and consistently in potentially thousands of different places online.

GS1 standards enable the management and communication of this product data, helping regulators to respond to interest groups and businesses to answer consumer questions.

Enabling high quality food labelling to comply with EU 1169

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