About GS1

Business is easier when you speak the same language as your customers, suppliers and partners.


We all do things our own way. But although these differences help define an organisation’s identity, they can cause problems when we work together.

That’s where GS1 can help.

No matter what success looks like for you, being able to identify, capture and share information is vital to achieving it. Our standards provide a common language through which your organisation or business can do this.

We work with enterprises of all types and every imaginable size.

And although we believe in healthy competition, in some areas cooperation is more important. That philosophy directs how we're structured and ensures we work together to agree standards that are right for our members 

To understand more about GS1, learn how the barcode led to everything we do today. 

See what we do

GS1 Story

It all began with a barcode


Beep! On 26 June 1974, a packet of chewing gum became the first barcoded product to be scanned in store. Today, barcodes play a crucial supply chain role, ensuring products hit retail shelves at the right times.

We manage the barcode standard used by retailers, manufacturers and suppliers. If you want to put a barcode on an item that can be scanned anywhere in the world, you need to talk to us.

But although our story started with the barcode, our standards have evolved to reflect and influence the world in which we live and work.

They boost efficiency in many sectors, from retail and health to transport and logistics. Always working for our members, we’re opening doors and driving down the costs of doing business. 

See how we got here    See our Annual Report


Who we work with

Over a million members

We work with organisations of every size. Over a million are part of GS1 — from international household names to small, local businesses.


GS1 - making a difference over 5 billion times a day 

How GS1 is run

GS1 is funded and governed by its members, so everything we do is in their interests.


We offer a dynamic and challenging job with career possibilities in a growing organisation. A worldwide scope of action. Competitive salary and benefits.