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Better food safety and supply chain efficiency in Zhejiang Province, China

In 2022, more than 7,000 food production companies already put QR Codes powered by GS1 on their products.
zhejiang food tracesbility chain case study

Authorities in Zhejiang Province, China wanted to help the province’s 125,000 food sector companies achieve better traceability to protect citizens, make more product information available to consumers and boost supply chain efficiencies.

Tens of thousands of Zhejiang food companies are already benefitting from more accurate traceability and more modernised processes; tens of millions of Zhejiang consumers now have faster, easier access to product information.

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