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  4. Savory snack manufacturer optimises data exchange, thanks to more clearly categorised product information

Savory snack manufacturer optimises data exchange, thanks to more clearly categorised product information

Utz Quality Foods is the largest independent and privately held snack brand in the United States.
Savory snack manufacturer optimises data exchange, thanks to more clearly categorised product information

Known for their potato chips, pretzels and other snacks, Utz Quality Foods faced product data inaccuracy and inefficiency challenges—along with a major IT upgrade project underway.

Thanks to the expertise of Syndigo and the power of the GS1 Global Data Synchronisation Network (GS1 GDSN®), they now share high-quality product information with all their retailers using a cost-efficient, reliable and rapid approach.

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