GS1 Annual Report 2015-2016

Annual report 2015The 2015-2016 annual report is focused on how GS1 helps deliver a seamless end-user experience in today’s digital, omni-channel world. Of course, as they always have, GS1 standards strengthen supply and demand chains, reduce costs and deliver exceptional efficiency in many different industries. However, in this year’s report, we highlight the ways in which GS1 – together with industry – are transforming the digital marketplace in much the same way that we did the physical. The GS1 global language of business is helping brands and retailers make product information web-ready, allowing them to share expanded, trusted product data directly to customers and enabling them to expand their e-commerce offering.