The European Union, with its 28 Member States, provides a unique opportunity for GS1 to contribute to the elaboration of harmonized rules in virtually all areas that affect our members.

Patient safety, consumer information, product safety and e-public procurement are but a few examples of areas where our expertise can support effective policy-making.

Key GS1 projects underway in the EU include:

  • Legislative provision addressing food information to consumer
  • Fish & meat traceability
  • Fight against falsified medicine
  • Unique medical device identification
  • E-invoicing for public procurement and
  • Cash-handling for National Central Banks
  • Internet of Things: Digital Single Market Strategy
  • Parcel Delivery Market Roadmap

Learn more about EU legislation and how we can work together to achieve your policy goals.

Regulation 1169/2011, Food Information for Consumers - GS1 in Europe guidelines for implementing on-line provisions

EU Commission Expert Group on IoT: conclusions of the group

GS1 participates at the ICT Standardisation policy multi-stakeholder platform which meets four times per year: CIRCAB 

Please find here the link to GS1 in Europe

Fighting Illicit Trade

The fight against illicit trade is a priority for GS1.

The European Union and WHO have taken legislative steps in this field that GS1 strongly supports.

Anti counterfeit and OECD

Anti counterfeit initiatives by the Organisation for Economic Co-operation and Development (OECD)

As illustrated during our public policy section at the Global Forum, OECD is extremely active on anti counterfeiting.

The OECD is focused on helping governments around the world to:

  • Restore confidence in markets and the institutions that make them function. 
  • Re-establish healthy public finances as a basis for future sustainable economic growth. 
  • Foster and support new sources of growth through innovation, environmentally friendly ‘green growth’ strategies and the development of emerging economies.
  • Ensure that people of all ages can develop the skills to work productively and satisfyingly in the jobs of tomorrow.

GS1 is a member of the OECD Task Force on Countering Illicit Trade (TF-CIT) whose goal is to foster international cooperation aimed at the reduction and deterrence of illicit trade in all sectors by promoting the sharing and development of principles and practices for implementation by OECD Member countries.

To know more, please visit:

GS1 at the European Internet Forum (EIF)

Elizabeth Board, Vice President of Global Public Policy and Francesca Poggiali, Public Policy Director Europe at GS1, took part at the General Assembly of the EIF.

The General Assembly was followed by a debate on how Artificial Intelligence (AI) can be a driver for productivity and economic growth in Europe, especially after the European Commission released its communication on AI.


Case Study: Providing accurate consumer-facing product information

GS1 Netherlands executes a data quality program based on physical sample checks and logical checks via the Clavis data quality checker.

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Information Packages 2018/2019

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